One of the challenges of SEO content writing is making sure that you’re always up-to-date with the latest changes that search engines are making to their algorithms. A recent update by Google has increased the length of snippets in the search results, making it easier for searchers to see if the results are relevant to their interests.
Continue reading “Understand Google Snippet Changes Before You Buy Another SEO Article”
Everybody makes mistakes, but what happens if those mistakes are published on your company’s website for the world to see and scrutinize? In the world of e-commerce, it’s critical that businesses present their best face – in person and online.
Continue reading “In The Long Run, Hiring A Copywriting Agency Is Less Costly Than Typos”
What’s in a name? When it comes to online retail, more than you might imagine.
Continue reading “Product Names Can Spell Success (or Failure) For Your Retail Site”
Not every industry deals with topics that are universally understood, and the insurance industry is certainly no exception. But if you’re planning on starting an insurance blog or risk management blog, you might wonder: what’s the best way to tackle these complex subjects?
Continue reading “4 Tricks For Clearly Communicating Complex Ideas On Your Insurance Blog”
Let’s go on a journey – hurtling back in time to September 25, 2013. We’ve officially entered the Wild, Wild Web. Every website owner is championing the “content is king” banner, but they interpret this as meaning “having a lot of content makes you king.” You take out your Apple iPhone 5s and search for something on Google. You click on the top result. It’s only a couple paragraphs long, and it doesn’t answer your original question. You try the next several results on Google’s first page. To your dismay, you realize that none of these supply an appropriate answer either. You sift through a series of short, shallow posts in vain – your frustration building.
Continue reading “Context Is The Real King When It Comes To Content Development In 2018”
Last year, Facebook lost more than 1.4 million young users between the ages of 12 and 17, a drop that’s three times what analysts expected, according to a new report from eMarketer. The firm anticipates that Facebook users under 25 will continue to decline. On the bright side, eMarketer predicts that Facebook will grow its total number of U.S. users for the next few years. Plus, it appears that the younger market is turning its attention to one of Facebook’s other properties: Instagram.
Maybe you’ve seen them – articles on news, entertainment or social media websites that look like everyday stories, but have the words, “sponsor content,” written somewhere on them. Sponsored content articles are popular options in native advertising. If you find yourself wondering what makes this kind of advertising so unique, you’re not alone. Keep reading to learn more about sponsored content and why it’s a smart idea for your company to buy SEO articles.
Continue reading “Your Competitors Buy Sponsored Content Articles, Do You?”
The Internet opened up a whole new world of opportunities for your business, with your services just a few clicks and keystrokes away from reaching your prospective clients. Of course, that same accessibility is available to your competitors as well, which is why you began writing a company blog to give your brand a stronger Web presence.
Continue reading “Raise Your Blogging Game With Professional Content Writing Services”
Customers shopping online are paying close attention to product images shown on the product page. Just check out the recent controversy between retailer H&M and popular singer, The Weeknd. This incident demonstrates the impact that digital assets, including product images, have on customers browsing a retail site. Since digital assets, like product images, can sway a customers’ decision about whether or not to purchase an item, it’s essential that your retail site’s product data management includes robust, plentiful, high-performance images.
Continue reading “Without Multiple Product Images, Your Digital Assets Expose Weakness”
By the end of this month, nearly 100,000 people will have searched “staffing agency” on Google, Bing or Yahoo. That means that by the end of 2018, your industry will have been searched well over 1 million times.
Continue reading “The 2-Part Content Strategy Staffing Agencies Need To Compete In 2018”
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