If you’re considering software solutions for product data management, know its drawbacks. Hone your ecommerce strategy with Virtucom Group.
Tag Archives: ProdX/Item Onboarding
The Dangers of Duplicate Content and What They Mean for SEO
Publishing duplicate content can harm your content marketing strategy. Learn more at Virtucom Group.
These 3 Things Could Draw 80 Million Millennials To Your Product Pages
80 million Millennials spend $600 billion annually. If your product pages don’t accommodate their shopping preferences, you could miss out on a huge share of that spending. Learn more about developing Millennial-approved product pages on our blog.
E-Commerce Really Is Killing Brick & Mortar – But Not The Way You Think
Buy online, return in person – it’s more common than you may realize. And processing those returns has a negative impact on both the e-commerce and brick-and-mortar branches of your business. Learn how better product data management can reduce returns and their associated costs on our blog.
High-Quality Digital Assets Make Your Retail Site’s Value Clear To Customers
How does the quality of your retail site’s digital assets stack up against competitors? You’re missing out on conversion opportunities with potential customers if your digital assets are low quality. Read on to learn more about the importance of high-quality digital assets for your e-commerce site.
Online Grocery Customers Are Hungry For Optimized Product Data
With the recent rise of online grocery apps and websites, more customers are choosing to do their grocery shopping without actually entering a store. Make sure your grocery business’ online ordering components take advantage of quality product data that gives you an edge over the competition.
Product Pages Aren’t Complete Without Product Features and Benefits
When used together, product features and benefits provide valuable product knowledge to customers and influence purchase decisions. In today’s post, learn the importance of feature-and-benefit statements in your e-commerce content strategy.
Consumers Require Unique Product Descriptions – And So Does Your Retail Site
Online shoppers crave detailed product information, but they also won’t stay on your product pages if you fail to engage them. The solution? Unique product descriptions that inform and build trust by providing a shopping experience customers can’t find anywhere else.
Consider This: Product Data Management Matters For All Types Of Purchase Decisions
One customer buys a simple item on impulse. Another views and compares multiple high-end products before committing. Not all purchase decisions are the same, but when you insist on quality product data management, you ensure you have the information every customer needs to complete the purchase path.
The Hard Truth About Software Solutions And Product Data Management
Software solutions for product data management might appear to be a simple fix for retailers, but there are several limitations to look out for. Read on to learn the pitfalls of software platforms, and find out why a managed product data service might be a better choice for your company.
