Thanks for spending some time on Virtucom Group’s blog and learning more about what we do. We’re always on the lookout for potential clients who could benefit from a content creation partnership. If you’re impressed by our history and want to learn more about our services, fill out the form below to be contacted by a knowledgeable business development representative.
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Trusted Content Partner Since 2001
Founded in 2001 in Syracuse, New York, Virtucom Group has a longstanding history of success in the content creation space. We started out in the Stone Age of the Internet, long before search engine optimization (SEO) and digital content were non-negotiable parts of an overall marketing strategy.
So, what exactly were we doing back then? Virtucom Group instantly became synonymous with high-quality ecommerce content. We perfected the science of retail content production and management, from taxonomy and data solutions to product copy for SKUs.
In the 2010s, Virtucom Group formed a content marketing department, specializing in copy for SEO means. As new tactics emerge, our team has adapted our best practices to always align with the latest SEO standards.
With the ability to write content for any industry, Virtucom Group is still a recognizable name in custom content creation. Whether we’re serving a Fortune 500 retailer or major SEO agency, our team delivers unique, engaging copy designed to convert casual website browsers into loyal customers.
A Closer Look at Our Services
Virtucom Group has a large, in-house content creation team, including copywriters, editors, data specialists, taxonomists, and account managers. We require all production personnel to abide by our strict quality assurance process, following in-depth style guides for each client and ensuring error-free work. Our main service areas include:
Ecommerce Content
Retailers can avoid the numerous headaches of poor content creation by outsourcing their needs to Virtucom Group’s expert team. Our ecommerce content services ensure that retailers avoid publishing incomplete and incorrect product descriptions. We also help customers find exactly what they’re looking for by eliminating inconsistent data and identifying product assortment inconsistencies. These common errors often result in high return rates, poor brand loyalty, and other unwanted consequences.
A partnership with Virtucom Group gives retailers access to services such as:
- Unique, unduplicated category and product content
- Buying guides
- Amazon marketplace pages
- Editing and proofreading
- Image and video services (if the client is already doing other forms of content)
Content Marketing
Choosing the right content marketing partner is vital to an agency’s success. At Virtucom Group, each SEO agency and retail client is supported by 100% in-house, scalable writing and editing teams. We do not hire freelancers because we believe in the experience and consistency of our full-time staff. When choosing to partner with Virtucom Group, our clients rest assured that their content isn’t being cheaply produced overseas or by freelancers with no clear processes in place.
Offering competitive pricing for SEO-related copy and other marketing needs, Virtucom Group’s content marketing services include:
- Blog posts
- Landing and location pages
- Sponsored articles
- Social media posts
- Email newsletter copy
- Ebooks
- Other custom requests
Data Solutions
We love the science behind ecommerce data solutions and are here to match clients with the right tools for success. Virtucom Group works within each client’s unique requirements and systems, providing services such as:
- Attribute modeling
- Hierarchy design
- Faceted navigation
- Customized data feeds
- Data cleansing
- Migration
Smarter Content for Better Ecommerce from Virtucom Group
Virtucom Group has a proven track record and respected reputation in the content creation industry. Our partnerships hit the “sweet spot” of quality, price point, and turnaround time, making us a highly dependable provider for Fortune 500 retailers and top marketing agencies. Imagine not having to hire and train new staff to keep up with ever-changing writing and editing workflows. Envision having the support of a dedicated account manager, lead editor, and senior copywriter to help make your clients happy. What would your business be like without the stress of content creation? Virtucom Group is ready to show you all the benefits of a partnership with our team. We serve clients across the United States and Canada, who seek content creation assistance on a long-term basis. For more information, contact Virtucom Group today.
Virtucom Group 