Typos affect more than just readability. Keep your copy – and customer relationships – in pristine condition by hiring a copywriting agency that uses expert writers and content editors to carefully review each piece of content before it’s published on your site.
Category Archives: Uncategorized
Product Names Can Spell Success (or Failure) For Your Retail Site
They may just be short descriptors of your products, but product names are an important aspect of product data management that can’t be overlooked. Read on to learn how you can optimize product names to give customers a positive shopping experience on your retail site.
4 Tricks For Clearly Communicating Complex Ideas On Your Insurance Blog
In order to engage readers, insurance blog posts must break down complex ideas into bite-size pieces of information. This means cutting out jargon, simplifying the scope of each topic, making comparisons to everyday concepts and more.
Context Is The Real King When It Comes To Content Development In 2018
Content is king? Maybe that was true back in 1996, but in 2018, context is the real king. If you’re still fixated on keywords and believe that quantity outranks quality, read our latest blog post to see why contextual marketing needs to be part of your content development strategy.
Tuesday Newsday: Facebook Loses More Young People, Instagram Sharing And Bigger AMP Article Images
Virtucom Group’s Tuesday Newsday brings you the latest digital marketing, social media and content news. This week, Facebook is losing the youth market, Instagram is testing a re-sharing function and Google says it wants larger images for your AMP articles.
Your Competitors Buy Sponsored Content Articles, Do You?
Sponsored content is a form of native advertising that appears in line with editorial content on entertainment and news sites. Unlike banner ads and other forms of traditional advertising, sponsored content attracts and engages a large number of viewers, which is why it might be right for your business to buy articles.
Raise Your Blogging Game With Professional Content Writing Services
Company blog not producing the desired results? If you’ve been posting consistently to no avail, you may need some outside help. Discover how outsourcing to content writing services can turn the tide in your favor.
Without Multiple Product Images, Your Digital Assets Expose Weakness
Digital assets matter – don’t make it difficult for customers to learn all they can about your products as they browse your retail site. Read on to learn why multiple product images are integral to providing a great online shopping experience for customers.
The 2-Part Content Strategy Staffing Agencies Need To Compete In 2018
The recruitment industry is crowded. Unemployment is the lowest it’s been in years. Staffing agencies are up against some serious odds. In this post, we discuss a two-part content strategy that can help any recruiting agency attract both jobseekers and businesses who are hiring.
Your Ultimate 2018 Blog Strategy Guide
Writing without a blog strategy is a waste of time. The first post in our comprehensive series on blog strategy walks you through the tactics needed to create goals, build buyer personas and begin competitor research, so you can craft blog content that drives conversions.
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