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Product Names Can Spell Success (or Failure) For Your Retail Site
They may just be short descriptors of your products, but product names are an important aspect of product data management that can’t be overlooked. Read on to learn how you can optimize product names to give customers a positive shopping experience on your retail site. Read more
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4 Tricks For Clearly Communicating Complex Ideas On Your Insurance Blog
In order to engage readers, insurance blog posts must break down complex ideas into bite-size pieces of information. This means cutting out jargon, simplifying the scope of each topic, making comparisons to everyday concepts and more. Read more
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Context Is The Real King When It Comes To Content Development In 2018
Content is king? Maybe that was true back in 1996, but in 2018, context is the real king. If you’re still fixated on keywords and believe that quantity outranks quality, read our latest blog post to see why contextual marketing needs to be part of your content development strategy. Read more
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Tuesday Newsday: Facebook Loses More Young People, Instagram Sharing And Bigger AMP Article Images
Virtucom Group’s Tuesday Newsday brings you the latest digital marketing, social media and content news. This week, Facebook is losing the youth market, Instagram is testing a re-sharing function and Google says it wants larger images for your AMP articles. Read more
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Your Competitors Buy Sponsored Content Articles, Do You?
Sponsored content is a form of native advertising that appears in line with editorial content on entertainment and news sites. Unlike banner ads and other forms of traditional advertising, sponsored content attracts and engages a large number of viewers, which is why it might be right for your business to buy articles. Read more
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Raise Your Blogging Game With Professional Content Writing Services
Company blog not producing the desired results? If you’ve been posting consistently to no avail, you may need some outside help. Discover how outsourcing to content writing services can turn the tide in your favor. Read more
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